Way-finding & Environmental Design
Brand Identity
Website Design
Translating the newly developed Urby branding to a complete website redesign gave me the ability to play with shape and form in a way not possible in printed collateral. I incorporated silhouettes of Urby’s existing properties and used them as colored shapes to direct the viewer's eye down the page. Each property page features large photography and an availability section. I created tiles to ensure every piece of information a potential client could want would be visible without additional clicks.